Il ROI, acronimo di Return Of Investment, è un parametro molto importante per chi voglia investire nel settore digitale. Questa metrica, infatti, è in grado di calcolare in modo preciso…
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Qualche settimana fa abbiamo parlato di un software fondamentale per aiutare il tuo e-commerce sul web: il CRM (qui l’articolo). Nell’articolo di oggi partiamo proprio da questo strumento per introdurre…
Il CRM, acronimo di Customer Relationship Management, è uno strumento che può aiutare la tua attività a crescere, in un mercato sempre più competitivo. Per un’azienda moderna, il ruolo del…
Il Marketing Omnichannel è una strategia utilizzata dalle aziende per interagire con i propri clienti, con lo scopo di creare un’esperienza utente coinvolgente e appagante. Ciò include sia canali fisici…
Community marketing is a commercial strategy that aims to establish a dialogue with existing customers who gather in groups (or communities) on the web. This practice, ...
In a historical period in which the world economy has been tormented by numerous and unpleasant events known to all, companies find themselves having to face new daily challenges to ...
More than once it will have happened to need business cards, flyers, brochures, advertising paper products to be created and printed! The solution is to contact ...
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Sometimes we listen to speeches on coordinated image, two very common words in graphics, but it is equally common not to know their true meaning. Let's try to clarify! Like all…
Lamination, painting, embossing, screen printing, embossing, hot stamping, lamination and letterpress. The enhancements, or exclusive finishes, are the link between technologies and our senses, they bring out the ...
The Government provides the first traces to use the advertising bonus to promote the new tax incentives on advertising costs: tax credit from 2018 With the corrective maneuver of ...
The so-called "Promotion Through Object" PTO is very successful in the brand promotion processes because it showcases the company thanks to the object, transmitting an emotion. This form of communication is specially designed for ...
The British call them "Corporate Gift", we corporate gifts ... used mostly on the occasion of Christmas can also be a concrete signal to fix in the memory of a customer, ...