{"id":32012,"date":"2022-03-25T09:26:27","date_gmt":"2022-03-25T09:26:27","guid":{"rendered":"https:\/\/www.digife.it\/?p=32012"},"modified":"2022-03-25T09:26:27","modified_gmt":"2022-03-25T09:26:27","slug":"how-to-use-google-mybusiness-for-your-dealership","status":"publish","type":"post","link":"https:\/\/www.digife.it\/en\/how-to-use-google-mybusiness-for-your-dealership\/","title":{"rendered":"How to use Google MyBusiness for your dealership"},"content":{"rendered":"

Google MyBusiness<\/b> is an extremely effective tool for local businesses that want to get noticed by potential customers nearby. That's why it can be an important showcase for businesses that base their business on local customers, such as le <\/span>dealerships <\/b>automotive.\u00a0<\/span><\/p>\n

In this article we will delve into how the<\/span> Google MyBusiness<\/b> and we will see how to use it to improve the image of your dealership, its positioning on search engines and, above all, the number of customers.\u00a0<\/span><\/p>\n

Why is it important to be found on the web?<\/b><\/h3>\n

Let's start with a few numbers. According to the analyzes carried out by <\/span>Google<\/span><\/a> itself, over the 40% of searches carried out on the web from smartphones concern nearby businesses. In addition, more than half of these potential customers visit the business they searched for within hours, and 20% of them actually buy a product.\u00a0<\/span><\/p>\n

But how do interested people find your business with a Google search? With<\/span> Google MyBusiness<\/b>, obviously.\u00a0<\/span><\/p>\n

Google MyBusiness<\/b><\/h3>\n

If you still don't understand what we're talking about, the Google MyBusiness tab appears on the web page after you search for a company name. For simplicity, below we show you an example of what the information card looks like when you type on Google: "Digife<\/a>".\u00a0<\/span><\/p>\n

\"GoogleGoogle MyBusiness <\/b>it is completely free and allows you to create a card that helps anyone searching the internet to get useful information about your dealership. But the benefits don't stop there, let's see them.\u00a0<\/span><\/p>\n

Visibility<\/span><\/h4>\n

The most obvious advantage concerns visibility. By setting the card correctly <\/span>Google MyBusiness <\/b>your dealership will appear in the top search positions on Google. It is easy to understand how greater visibility leads to a probable increase in customers.\u00a0<\/span><\/p>\n

Useful information\u00a0<\/span><\/h4>\n

By accessing the tab <\/span>Google MyBusiness<\/b> of your dealership potential customers can find useful information about your business, such as<\/span>address<\/b>, the<\/span> telephone number<\/b>, the <\/span>timetables <\/b>ei <\/span>opening days<\/b>, the hours of the day with the<\/span> greater affluss<\/b>or customers and even the exact location on<\/span> Google Maps<\/b>.\u00a0<\/span><\/p>\n

In this way, in addition to further facilitating the availability of your business, the customers who come to your dealership will be the ones who are really interested.\u00a0<\/span><\/p>\n

Departments<\/span><\/h4>\n

If your dealership also provides additional services, in addition to sales,<\/span> Google MyBusiness<\/b> allows you to create multiple cards, one for each department. Google has provided predefined categories for each department:\u00a0<\/span><\/p>\n