{"id":28438,"date":"2017-08-02T10:10:53","date_gmt":"2017-08-02T10:10:53","guid":{"rendered":"http:\/\/www.digife.it\/?p=28438"},"modified":"2017-08-07T08:09:59","modified_gmt":"2017-08-07T08:09:59","slug":"commerce-europe-602-billion-euro-in-2017","status":"publish","type":"post","link":"https:\/\/www.digife.it\/en\/commerce-europe-602-billion-euro-in-2017\/","title":{"rendered":"E-commerce in Europe: 602 billion euros in 2017"},"content":{"rendered":"

E-commerce in Europe<\/strong> it is growing exponentially, especially in the countries of the South.
\nThe online sales industry in Europe, at the end of 2017, will be around 602 billion euros, which is an increase of 14% compared to 2016.
\nLast year thee-commerce in Europe<\/strong> it recorded a turnover of 530 billion euros, an increase of 15 % compared to the previous year.
\nTo date, the results of the European e-commerce report for 2017 presented by Ecommerce Europe, EuroCommerce and the Ecommerce Foundation, estimate growth that will be around 602 billion euros.
\nAn interesting fact that emerged from this annual report is that the percentage of companies, with more than 10 employees, that have a website<\/strong>, has grown considerably: in 201o it was equal to 67%, last year it passed to 77 %.
\nHowever, only the 18% of these companies sells products \/ services through its own website<\/strong>.<\/p>\n

Consumers who shop online<\/strong>
\nThe share of consumers who shop online is higher in the markets with e-commerce<\/strong> mature.
\nFor example, UK consumers' 87% orders products over the internet, while in Denmark and Germany they are 84 and 82% respectively.
\nIn countries like Romania, Macedonia and Bulgaria the percentage of people does that online shopping<\/strong> it is much lower.
\nHowever, this does not mean that thee-commerce<\/strong> is not growing in Eastern and Central Europe.
\nIn contrast, in Romania, online sales increased by 38%, while i e-commerce markets<\/strong> in Slovakia and Estonia they increased by 35%.
\nUkraine recorded a growth of 31%, while Poland and Bulgaria of 25% compared to last year.<\/p>\n

E-commerce beyond the borders of Europe<\/strong>
\nThe European e-commerce report also provides us with information on cross-border e-commerce in Europe.<\/strong><\/p>\n

Last year the 33% of network users in Europe carried out online shopping abroad<\/strong>, with Luxembourg, Russia and Switzerland.
\nOf course, the percentage of those who shop online varies by age.
\nLast year, 2\/3 of the boys aged between 16 and 24 did online shopping<\/strong> frequently, while only 1\/3 of the age group between 55 and 64 bought online.<\/p>\n

The most widespread criticisms concerning e-commerce<\/strong>
\nDespite all the efforts made by the European Union, there are still some things aboute-commerce<\/strong> which should be perfected according to those who already have aonline shopping experience.<\/strong>
\nFor example, most of the criticisms from consumers concern the speed of delivery times of the goods, followed by someone complaining of technical failures and finally someone else complaining of having received the damaged goods.<\/p>\n

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The content and data reported in the article were taken from the authoritative online magazine Ecommerce News:
\nEcommerce in Europe: \u20ac 602 billion in 2017, June 26, 2017 by Ecommerce News. About Statistics with tags Europe. 2,163 views.<\/p>\n

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