{"id":24163,"date":"2015-09-09T09:53:05","date_gmt":"2015-09-09T09:53:05","guid":{"rendered":"http:\/\/www.digife.it\/?p=24163"},"modified":"2015-09-17T13:04:54","modified_gmt":"2015-09-17T13:04:54","slug":"re-targeting","status":"publish","type":"post","link":"https:\/\/www.digife.it\/en\/re-targeting\/","title":{"rendered":"Re-Targeting: Identify the circle of users interested in your sales"},"content":{"rendered":"<p>Do you want to go beyond the usual newsletter sent to registered users? The email <strong>Re-Targeting<\/strong> allows you to contact anonymous users online and send them personalized emails based on the <strong>Data Management Platfrom<\/strong> where information such as the visitor&#039;s IP address is obtained and, associated with cookies, it is possible to create specific offers regarding a product viewed by the user.<br \/>\nBased on customer actions, it finds the right audience to send promotions and news from yours <strong>e-commerce<\/strong>.<\/p>\n<p>By studying the movements on the web you can send one <strong>targeted mail<\/strong> to potential interested users so that it can be read and the user interacts with it.<br \/>\nWith this feature it is possible not to &quot;disturb&quot; the customer with many emails that can be considered as spam, but to send only promotions made especially for him.<\/p>\n<p>For those already registered with the <strong>newsletter<\/strong> it is possible to offer the user a more dedicated service to inform him of <strong>flash promotions<\/strong>, <strong>discounts<\/strong> and more. The user <strong>signed up<\/strong> it can therefore have a privilege over other users who are informed later.<\/p>","protected":false},"excerpt":{"rendered":"<p>Do you want to go beyond the usual newsletter sent to registered users? The Re-Targeting email allows you to contact anonymous online users and send them personalized emails based on the Data Management Platfrom ...<\/p>","protected":false},"author":1,"featured_media":24168,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[130,129,59],"tags":[],"class_list":["post-24163","post","type-post","status-publish","format-standard","has-post-thumbnail","category-ecommerce","category-email-wwwsletter-pec","category-notizie"],"_links":{"self":[{"href":"https:\/\/www.digife.it\/en\/wp-json\/wp\/v2\/posts\/24163","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digife.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digife.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digife.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digife.it\/en\/wp-json\/wp\/v2\/comments?post=24163"}],"version-history":[{"count":0,"href":"https:\/\/www.digife.it\/en\/wp-json\/wp\/v2\/posts\/24163\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digife.it\/en\/wp-json\/wp\/v2\/media\/24168"}],"wp:attachment":[{"href":"https:\/\/www.digife.it\/en\/wp-json\/wp\/v2\/media?parent=24163"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digife.it\/en\/wp-json\/wp\/v2\/categories?post=24163"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digife.it\/en\/wp-json\/wp\/v2\/tags?post=24163"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}